Brand Marketing Specialist

Brand Marketing Specialist (150023)

The foundation that launched the mineral makeup revolution, Bare Escentuals is more than just a beauty company. Since opening our first boutique in 1976 we’ve always done things differently. With our award-winning brands bareMinerals, Buxom, and MD Formulations, we have an undeniable global presence. We develop, market and sell makeup and skincare through many touch points: online, retail, wholesale partners, spa and QVC. We exist to make a positive difference in women’s lives.

This position collaborates closely with its marketing counterpart to develop and shape concepts and positioning around product. Passion for beauty and innovation, flexibility, the ability to multi-task in a fast paced environment and a keen attention to detail are critical in this role.

Responsibilities:

Overall support and assist the product development process from concept to counter
Brainstorm innovative product and ingredient ideas
Assist in drafting lab briefs and proactively communicating with multiple labs
Collaborate with internal Packaging Team on component development
Collaborate with internal Brand and Creative Teams on product naming, positioning, vision
Collaborate with Regulatory Team on ingredient/formula compliance
Assist with managing lab samples and provide accurate feedback to vendors
Assist with managing product safety testing when necessary
Assist with management of consumer &/or clinical testing when necessary
Support and assist with management of internal consumer testing
Help to set standards, specification and ranges
Evaluate and approve/reject batches versus standards in an accurate and timely manner
Advise Quality Team on QC of first production
Track, update and target completion based on detailed timelines
Responsible for artwork review, approval and accuracy
Attend weekly project status meetings and update inter department spreadsheets/database
Maintain an innovation competitive library of product
Create and maintain product boards
Formula and packaging sample request and Market week liaison
Complete administrative tasks as needed including shipping, filing/organizing and meeting preparation

Requirements:

Effective communicator
Handle an ever-changing fast paced work environment
Function as part of a team and must be willing to work in close collaboration across multiple departments within G Marketing
Passion that drives you to go above and beyond to yield the best outcome
Ability to trouble shoot and deliver recommendations when challenges arise
Ability to prioritize and manage multiple projects at one time with a strong attention to detail
Computer literate including proficiency in MS Word and Excel
Excellent color vision and understanding of color theory
Firm grasp of competitive beauty products with a passion for the industry
Testing of application and use of cosmetic and skin care products that may contain fragrances, AHAs and/or other active or non-active ingredients
Fluent in English
BA/BS or equivalent experience
2-3 years in beauty industry